Even if you spend a lot of time perfectly composing the image, sometimes nature just isn’t going your way. That bland-looking sky might steal the awe from the image. However, it is possible to replace that sky with a dramatic one. Gone are the days when doing this required you to spend long hours on editing! Now, it can be done in a few simple steps using Photoshop or the Luminar AI sky replacement tool.
The very first step is to select the Sky Replacement tool from the Edit menu.
The second step is to choose the new sky that you want to add to the image. You have two options for this purpose. You can either choose one of the presets already present in Photoshop or you can add one of your own.
This is essentially the last step for this tool. The best thing about the tool is that it uses artificial intelligence to automatically select the original sky. After that, it masks that sky and prepares the image for the new one. Although the tool will automatically try to blend the new sky with the image, it is recommended to use the sliders to adjust it and make it a seamless replacement.
You can use different fine-tune settings to make your image look even more natural. You can not only adjust color, temperature, and brightness, but you can even modify the border between the new sky and image. For this purpose, you will have to use Shift Edge and Fade Edge settings. There are even more settings that you can try out!
After selecting the AI sky replacement tool in Luminar, you have to select the new sky. Just like the previous method, you can either choose from a sample or your sky.
In the second step, you need to use Horizon Blending settings. As the name suggests, it allows you to modify the horizon of the image and the new sky, thus creating a seamless edit. For this purpose, use a higher value to get a realistic result. Similarly, Horizon Position will let you align the new sky with the horizon of the original image by either shifting the image up or down.
This is the step where you truly appreciate the artificial intelligence of this tool. Relight Scene will analyze the new sky and the original image and relight the entire image. The purpose of doing this is to match the color intensities and lighting of the original image and the added sky.
Lastly, the Sky Global setting will allow you to modify how the texture blends into the image, meaning that if you use a high value, the ratio of the new sky in the image will be increased.
Using a few simple steps, you cannot only remove the original sky but add a better one as well. Both of the tools are incredibly easy to use and intelligently create a seamless image for you. Check out my Sunset Replacement Skies for Adobe Photoshop & Luminar AI to easily add more drama and impact into your photos!
The thing about retail photography is that it is very similar to commercial photography. But unlike it, retail photography
does not directly sell a product. It sells the brand and the vision behind it.
If you have ever worked as a commercial photographer, it will be easy for you
as well to start in this field. Similarly, even if you are a beginner, this
basic guide will help you firmly place your feet in this field.
Work on Your Portfolio
No matter what field of photography you are heading into, the first step is always going to be building your portfolio. An
important point to note here is that the portfolio is not only for clients but
for yourself as well. When you start gathering products or retail items for
your portfolio, you start to develop a taste of what you want and don’t want to
Showcasing That Work
Now that you have built a solid portfolio, what’s the next step? Finding clients! This is where your portfolio will be of
great help. If you approach someone without anything to show for your skills,
you are bound to lose. On the other hand, when you show them the work that you
have already done, they are more tempted to accept. In beginning, try to
approach only local shops since they are independent and more likely to accept.
Understand Your Client
The most important thing to understand after landing a client is to put some effort into knowing them. To make it
clear, you do not need to interfere in their personal lives but try to know
their brand. Try to understand the vision behind it. And if it is a product,
learn its manufacturing process or any other stage that it goes through.
Understand the Intent
Another aspect that you need to know is the intended use of the images that you will be producing. Whether they will be
used for direct marketing or just for social networks. They may also be used
for prints or even a campaign. When you have the goal in mind, you will be
better able to compose your images. For instance, you might need to leave some
white space for images intended for marketing or social networks.
Crafting the Images
This is the step that all the other steps have been leading to. You understand the product, you understand the use of the
images, but what’s the best way to shoot them? For this as well, you will need
the help of the intent of the images. You can either go for a formal or
informal tone. Sometimes the combination of both can also produce great
results. For instance, capturing the brand values in formal tones, whereas,
capturing the environment in a more casual and friendly tone. The tone and the
mood of the images will be decided by the intent of the images so pay attention
in that step.
If you are shooting a product, it is equally important to show that it creates value in people’s lives. It is pretty
simple to do, just capture some smiling faces near that product and you are
good to go. And, remember, your client will only tell you about the vision, the
creativity is going to be yours in delivering that vision.
What makes photography resonate with the word “fine art”? Well, a Vision. Yes, fine art photography is a technique that a photographer uses to communicate his vision to the target audience at large. A camera is just a mere tool for communication. If put in terms of aesthetics, a fine art photograph is the closest one can get to the pinnacle of visual storytelling after a painting. Both painting and photography, fine arts more so, can convey a deeper meaning to the observer of the image. This being my first article, I felt a need to elaborate on fine arts photography and break it down to the most fundamental of its definition so the visitors can get the gist of what they are getting themselves into.
About the image
Coming to the photograph itself now, this Zima aesthetic one is seeing in the picture is captured so the moodiness of the image appeals to the viewer’s eyes. At surface level, this picture is of Zaanse Schans, a place in Zaandam, Netherlands, known for its majestic windmills and magnificent countryside. What makes the photo scream fine art is how the smoke rising from the industrial region complements the dark blue shadows of clouds. The highlights as one sees, have been colored blue to give a nice touch of gloominess along with a cold winter vibe. The industrial region here is kept in the slightly darker shades of blue so the undertone spectrum of blue is maintained. Even the lighter parts, as mentioned previously have been given a spin of blue. That is to say, from the water body near the windmills to the clouds and smoke coming from industries, blues have been maintained. This is the reason for the mystical tale feel set in Scandinavia that you are probably having by taking a glance at this photo. As one viewer said while I photographed this, “This photo screams winter is coming!”.
About the Photographer
Luca Cavallin (nylavak.com). I am fine art photographer based in the Netherlands. I have gained expertise in capturing mystical landscapes that tell a tale like no other. By taking a touch of Ansel’s landscapes and giving it a modern spin under the light of fine art, I make my photographs out from the rest. This photograph is available in form of a print in the STORE, where you can browse other artworks as well.